Wil-Care – Your reward for buying a boat here at Wilson Marine is that you will receive the highest level of service possible! We call it Wil-Care but can be called “peace of mind’. This is a program that in writing offers you items like 100% dockside warranty service, loaner motors, no charge pontoon trailer rentals, and much more. With our service technician’s factory trained and certified by Volvo Penta, Mercruiser, Mercury, and Yamaha.

On the Water Facility – Our facility in Brighton is on Lake Chemung and features a private ramp onto the lake so we can offer our customers a unforgettable on the water experience. Additionally, we have a Test Drive center with various boats on the water to try in the summer months.

Best Pricing Policy – We enter every season with the most aggressive pricing available. We negotiate the best cost from our manufacturers up front, allowing us to pass along to our valued customers, huge savings and the best values in the industry. When asked by our customers, “When is the best time to buy a new boat for my family?” our answer is always the same, TODAY, while we have the early purchase boats in stock! 

Award Winning Dealership – Wilson Marine is well known in the industry for winning top dealer awards in every brand we offer; we’ve been honored to receive trade magazine “Boat and Motor Dealer” top dealer award. Service is known for providing high customer satisfaction survey scores, we have service facilities at locations in Brighton/Howell, Harrison Township, Commerce Township, and Wixom which means when you buy a boat from us chances are in southeast Michigan, we are your local dealer. 

Heritage – Our dealership has been owned and operated by the Wilson Family for over 75 years. Being a family business ourselves, your family’s best interest is our top priority. Started by Ken Wilson, who was inducted into the boating industries “Hall of Fame”, the business is now operated by 3 generations of family members. Since 1949 we have sold over 150,000 boats which means chances are if you’ve boated in Michigan, you have seen or been on a Wilson Marine boat.

On Site Financing – All our customers are offered competitive low-rate financing with documentation insurance, MI state registration and title application- all done on site! Buy a boat from Wilson Marine and we’ll do everything we can to get you on the water by the weekend.  Our business managers are also on-site at all 5 locations making the process that much easier.

Convenient Locations – With FIVE locations in Southeastern Michigan, we are centrally located from all the major cities, and easy to access from anywhere. With our presence on “wilsonboats.com” we are now available 24/7, and at the touch of your fingers with convenient texting and live chat options.  We are here to communicate how YOU want.

Much Much More… – We offer consignment services, great trade values, vinyl/canvas repair, OPEN year-round, vintage parts look up and an experience in the showroom that makes you smile, with refreshments and activities that won’t be found elsewhere.

“Life is Short… Boats are Cool”